Selling BDD to the Business

How do you explain BDD to non-technical stakeholders: business sponsors, clients or senior management?

#TALK en Anglais

Salle inconnue

"I don't care how you do it - I just want it better, faster and cheaper and I don't want you to keep bugging me...!"

Software delivery shouldn't be a zero sum game where you have to choose between writing quality software, showing bottom line results and having fun. In this talk, Dan shares his experiences of introducing BDD and agile principles to senior stakeholders and business executives.

Dan North

Optimizer of organizations, teams and software, programmer, Agile coach, technologist, troublemaker. Christian, husband, occasional blogger.


 

Autres talks de Dan

2015 - The Three Ages of Innovation EN

  • ► Vidéo
  • #KEYNOTE
  • Dan North

There are distinct ages in the growth of an idea or a product, and innovation can and should occur in all of these, and involve everyone.